Comprehensive solution to driving sales with 5-Star Service. Included is a 5-step process with dozens of sample letters, scripts, checklists, and tools to help financial professionals in any phase of their career attract and retain ideal clients and take their businesses to new heights. The ultimate results of implementing the strategies in this book include the following: *An increase in both assets managed and revenues generated *An increase in asset retention, client retention, and client loyalty *An increase in referrals by building client advocacy *A more efficient practice and team *Personal satisfaction in doing right by the client